, also called a Non-Delivery Report/Receipt, is an automated message from a mail system informing the sender about a delivery problem.
Viewing bounced messages that may occur while using Broadcast is good for finding out what or why something went wrong while sending the message.
To view any bounced messages from any of your delivered campaigns follow these steps.
1: Once you have logged into your Broadcast account, click the
tab, and then on the delivered campaign you want to see statistics for.
2: After you have clicked the campaign you want to see statistics for, click
at the bottom.
3: Once you are on the statistics page, look to the
tab in the middle. Clicking this will display all the bounced messages from the campaign, and allow you to filter by bounce type.
As you can see here, there are different types of bounced messages, here are some explanations:
A Soft Bounce is a messages that makes it all the way to your recipients email account, but is rejected by their WebMail server. This could be due to a number of reasons, the recipients inbox could be full, their WebMail sever may be down, or the messages is too large.
A Hard Bounce is a bounced message that does not make it to the recipients email server and is permanently undeliverable. Causes for this include, domain name does not exist, typos in the email address, or recipients may have blocked your mail server.
You can take steps to reduce bounces from your campaign messages by doing a few things:
1. Test your emails.
2. Keep your contact lists clean
3. Use opt-in for your contact lists to avoid contacts flagging your message as spam
Understand the Analytical Data
Bounce Back Types
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